Sony DSC-W230 Digital Camera

Enter the world of digital photography with this impressive all-around performer. The DSC-W230 Cyber-shot® digital camera combines point-and-shoot ease with a host of advanced features in a sophisticated, compact body. A 12.1 megapixel image sensor and a Carl Zeiss® 4x optical zoom lens offer ultra-crisp shots and quality close-ups. Not sure which mode is best for your shot? Intelligent Scene Recognition automatically detects the surroundings and adjust the settings for you. Face Detection capture faces with natural skin tones, while Smile Shutter" technology capture a smile the moment it happens. To minimize blurry photos, Optical SteadyShot™ image stabilization is included for great-looking pictures. You can even hook your camera up to a compatible HDTV and show off your shots on the big screen in high definition.

12.1 Megapixel Super HAD™ CCD Image Sensor:
A powerful 12.1 megapixel 1/2.3" Super HAD™ CCD image sensor helps you capture gorgeous images with superb contrast and clarity down to the finest detail. With 12.1 megapixels, you can create stunning, photo-quality prints up to A3+ (13x9") size, or crop your images and still come away with high resolution shots.

Carl Zeiss® Vario-Tessar® Lens with 4x Optical Zoom:
The professional-quality Carl Zeiss® Vario-Tessar® 4x optical zoom lens brings distant subjects closer for great outdoor, sports, and travel photos.

30mm wide angle lens:
A wide angle lens (30mm-120mm) shows more of the scene you're shooting, helping you capture more complete images when shooting indoor group portraits, expansive landscapes, or architectural scenes.

3.0" Clear Photo LCD™ display (230k pixels):
Generous 3.0" (230K pixels) Clear Photo LCD™ display features sharp, natural color that makes it easy to compose shots, read menus, and view photos, even in bright sunlight.

BIONZ™ image processor:
The BIONZ™ image processor delivers the high resolution and fast performance you expect from a Sony® digital camera.

Auto Mode:
Auto Mode automatically adjusts exposure and white balance settings for better pictures, and can be enhanced further with a simple change in the settings menu. When Intelligent Scene Recognition (iSCN) and Face Detection are activated in Auto Mode, the camera goes a step further, automatically adjusting to scene conditions and capturing faces naturally. Whether you're shooting landscapes, capturing playground action, or taking pictures at a birthday party or wedding shower, the intuitive Auto Mode will optimize your camera's settings to help ensure you come away with a great shot.

Intelligent Scene Recognition:
Intelligent Scene Recognition (iSCN) Mode automatically detects five different types of scenes conditions (Backlight, Backlight Portrait, Twilight, Twilight Portrait, and Twilight using a Tripod ) and within 1/30th of a second selects the appropriate camera settings:. iSCN has 2 modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the optimal settings. In Advance Mode, the camera takes a photo with the standard automatic settings and, in difficult lighting (low light or back light) immediately takes a second photo with optimized setting so you can chose which to keep.

Face Detection technology:
Face Detection technology detects up to eight individual faces and controls flash, focus, exposure, and white balance to deliver accurate, natural skin tones with reduced red-eye for beautiful images of family and friends. Face Detection technology can even distinguish between children and adults, so you can prioritize the camera's focus on children in the scene for clear images of their memorable moments.

Smile Shutter™ technology:
The popular Smile Shutter™ technology automatically detects and captures a smiling face. Simply activate by pressing the Smile Shutter button and the camera will capture a smile the moment it happens. You can also select subject priority (Adult or Child Priority or touch subject on screen) and indicate the degree of Smile Detection Sensitivity to high (small smile), medium (laugh) or low (grin). Smile Shutter also makes a great substitute for the self timer. Just smile once everyone is ready, and the camera will automatically capture the shot.

Double Anti-blur Solution:
The combination of Optical SteadyShot™ image stabilization and High ISO sensitivity helps compensate for shaky hands, minimizes blur, and allows flash-free shooting to preserve the mood.

Optical SteadyShot™ image stabilization:
Optical SteadyShot™ image stabilization uses a built-in gyro sensor to detect camera shake and automatically shifts the lens to help prevent blur without sacrificing image quality.

High Sensitivity Mode (ISO 3200):
High ISO allows for faster shutter speed, so you can take photos indoors or in low light without the need for a flash. In addition to High Sensitivity Mode (ISO), you can select up to eight ISO settings (Auto, 100, 200, 400, 800, 1600, 3200) when shooting in Program Auto Mode to adjust sensitivity to your shooting conditions.

Convenient Photo Modes:
Choose from 14 convenient photo modes to quickly adjust for specific shooting conditions. Photo modes include Auto, Program Auto, Easy Shooting, and Scene Selection such as Smile Shutter, High Sensitivity, Landscape, Soft Snap, Twilight Portrait, Twilight, Beach, Snow, Fireworks, Underwater and Gourmet Mode. Gourmet Mode lets you capture mouth-watering culinary creations with all the color and clarity of images you see in gourmet magazines.

Easy Shooting Mode:
Easy Shooting Mode: With Easy Shooting Mode, even beginners can take great photos. In Easy Shooting Mode, easy-to-understand basic instructions are displayed on the LCD screen and the camera switches to all automatic settings so you can just take the photo without worrying about settings.

Dynamic Range Optimizer Standard and Plus:
Dynamic Range Optimizer (DRO) Standard and Plus uses a sophisticated algorithm to determine the best exposure and contrast settings for almost any shooting environment. The result is more natural images with clearer details that more closely match what your naked eye sees. DRO is particularly effective when shooting backlit portraits or any scene with a dramatic contrast between background and foreground lighting. DRO Plus allows for even greater optimization by analyzing each region of an image and performing additional image processing.

Function Guide:
This beginner-friendly optional function helps navigate through the various functions and settings displaying the description of chosen functions or settings on the LCD screen.

MPEG Movie VX Fine Mode:
Capture VX Fine (640x480) audio/video clips at a high frame rate (up to 30 frames per second2). The maximum length of time you can shoot continuously is approximately 10 minutes.

16:9 High Resolution Mode:
Using the 16:9 High Resolution Mode, you can record high resolution images in the 16:9 aspect ratio favored by HDTVs. This setting is ideal if you plan to view your images on a compatible HDTV and invite friends and family members over for a slideshow.

Memory Stick Duo™ Media Convenience:
The Cyber-shot® DSC-W220 camera accepts Memory Stick Duo™ media or Memory Stick PRO Duo™ media (both sold separately).

Stamina® Battery Power:
Provides extended battery life and shooting capacity when using a fully-charged lithium-ion battery. The included battery supports up to 370 shots.

In-Camera Retouching Tools:
Retouch and enhance your photos on the go with in-camera Trimming and Red-Eye Correction functions.

HDTV Compatibility:
View your photos in glorious high definition on a Sony® BRAVIA® or similar compatible HDTV using the included HD output adapter cable (VMC-MHC2, sold separately)

PhotoTV HD:
Bring your photos to life and enjoy highly detailed, Full HD 1920x1080 images with PhotoTV HD-capable Sony® BRAVIA® HDTVs (HDTV sold separately). PhotoTV HD fine tunes settings on your HDTV, such as sharpness, gradation, and color to display images that look more like actual printed photos.

PHOTOMUSIC feature:
PHOTOMUSIC6 combines images with music to produce fun and entertaining slide shows. The five standard visual effects (Simple, Basic, Nostalgic, Active, and Stylish) are supplemented with three face priority effects: Face1 (Basic), Face2 (Nostalgic), and Face3 (Stylish). Select from eight pre-loaded tracks on camera or transfer your own from your compatible PC (sold separately).

Wide Zoom display:
To use the entire image area of the compatible HDTV screen (sold separately), Wide Zoom display automatically expands standard 4:3 and 3:2 images to 16:9.

Multi-purpose Resize function:
The Multi-purpose Resize function lets you change the aspect ratio of an image right in the camera, so you can adjust images as necessary, whether you want to display them on a compatible HDTV3, e-mail them, or upload them to a blog (compatible PC with internet connection required).

Picture Motion Browser ver. 4.2.02:
Sony® PMB (Picture Motion Browser ) PC software provides a simple, easy-to-use way to transfer video and still images to your compatible PC, as well as sort, edit, and output to data disc and the Web. Finding your images with PMB is easy with Calendar view and Face Search. Face Search allows you to filter by faces (one or many) and also a specific person's face. Share images and videos on popular sharing sites with Media Services function (internet connection required).